Peek & Cloppenburg
Season ‘22 Campaign
Two out of 8 spots that were created for this campaign
Creating future memories together.
For the 2022 season we created a performance driven campaign. Our mission was to make memories perform. So we asked ourselves: what constitutes a memory - isn't every memory based on the perfect coincidence of people, situations and emotions?
This fusion creates something fresh and unforgettable - stories that linger in our minds. In other words, it's all about the perfect match.
Our campaign narrates captivating stories of people where everything just matches perfectly - occasion & outfit, style & situation, location & look or simply two people.
DRESS FOR NEW MEMORIES
Agency: Jung von Matt
Creative Director: Nicole Grötzinger
Senior Art Director: Lucie Ilg
Senior Copywriter: Max Gehring